“FruitFruit Friends and Pinknic”

Hyundai Department Store Mokdong, Seoul, South Korea, 2023

  • Date: 2023.02.24-04.02

  • Location: Hyundai Department Store Mokdong branch, South Korea

  • Participation: Background Design (Giant Gimbab Kitchen), Peach Rabbit & Tent Design, Exhibition Planning

When spring and cherry blossoms bloomed, we gave Mokdong Hyundai Department Store a pink, dreamy picnic garden ' Pinknic' as a gift for children. "FruitFruit Friends and Pinknic" is full of fun plays with a giant pink Peach Rabbit in the middle of the garden.

Peach Rabbit

Peach Costume

Kids could wear peach costumes and walk around the Pincnic Garden where the Peach Rabbit lives.

Giant Gimbab Kitchen

Gimbab is one of the most popular picnic foods in South Korea. It is the first food most Korean kids expect from their parents on a field trip. In this kitchen, kids can make the world's biggest Gimbab.

The kitchen is designed with fruit-themed patterns to match the "Fruit Fruit Friends" theme.

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"Blossom Art Fair", Shinsegae Department Store Main Branch, Seoul, South Korea, 2023

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"FruitFruit Friends and A Halloween Village", Hyundai Premium Outlets Songdo, South Korea, 2022